Travel Guide to Iceland
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The Development of Tourism in Iceland

Icelandic travel and tourism is one of the fastest growing sectors of the Icelandic economy. The share of tourism in Iceland's GDP was 4.6% in 2008 and 5,9% in 2009. The proportion of tourism in Iceland in total export revenue has been around 14%, since 2008.

The travel and tourism provided about 8,500 jobs in Iceland in 2009 and that number has only increased. That is over 5% of the total number of jobs in Iceland.

International visitors spent approximately ISK 133bn in 2011 or 13% more than in 2010.

Travel Consumption, Iceland,

 

International visitors to Iceland have more than doubled since the year 2000. They were around 300,000 in 2000 but were close to 660,000 in 2012. If this trend continues we may expect 1 million visitors in Iceland by 2020.

Visitors, Iceland, tourists, tourism,

 

The majority of those visitors came by air through Keflavik Airport (95.6%), 2.2% came with Smyril Line - Norræna through Seyðisfjörður and 2.2% by air through small domestic airports.

As the majority of all visitors come through Keflavik Airport we will look at the nationality of visitors coming through there in 2010 and 2011.

  2010 2011 increase (%)
Canada 13,447 17,929 33.3
China 5,194 8,784 69.1
Denmark 38,139 40,705 6.7
Finland 11,012 12,031 9.3
France 29,255 35,957 22.9
Germany 54,377 56,815 4.5
Italy 9,692 12,346 27.4
Japan 5,580 6,902 23.7
Netherlands 17,281 19,997 15.7
Norway 35,662 41,802 17.2
Spain 12,237 13,971 14.2
Sweden 27,944 32,835 17.5
Switzerland 9,163 10,155 10.8
United Kingdom 60,326 67,608 12.1
USA 51,166 77,561 51.6
Other 78,777 85,426 8.4
TOTAL 459,525 540,824 17,8

 

 

Visitors By Season (2011)

Proportinal distribution

  2010 2011
Spring 11.2% 12.9%
Summer 49.5% 49.0%
Fall 16.3% 16.7%
Winter 23.0% 21.4%
Total 100% 100%

 

Even though most still prefer to visit in the summer, there are some that differentiate. In 2011 for example, over 40% of visitors from the UK chose to visit in the winter. More and more choose the same, as Iceland offers many different things, but still great, in the winter. And those who choose to do so, probably save some money by doing it, as many (touristy) things are more expensive during high season.

But as the number of visitors increases, different agencies and tourist companies emphasize on advertizing how attractive Iceland is during the low season as well. And that seems to be working, as people slowly realize what Iceland has to offer during winter.

 

 

 

Last modified on Wednesday, 20 November 2013 20:31
Steinar Macro

 

 

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